The hybrid work model is not something new. We’ve all been using this model at some level for years, but it was never so clearly defined and, most importantly, never so present in our professional lives as it has been in the past few years. The global digital transformation and technological process made it all possible, but it was merely an employee benefit received from organizations, not a real necessity with the role of protecting their health like it became since Covid-19.

Today the hybrid work model seems to have turned into norm. From the looks of it, it will define the way we will work in the post-Covid world. It might seem like a smooth transition, but in reality, it’s anything but that. Attracting talents, creating a platform for them to be creative and productive, giving them the flexibility, they demand and leading them to success is today’s most pressing challenge.


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